Promo kit pt 5: age rating

Cinema audience distribution in the United Kingdom (UK) as of 2014, by age and gender

 

1 no logo thing

Most common age group is 15- 24. slightly larger number of males for example in age groups 7- 34 watch cinema compared to females.  The lowest age group is 55+ is the lowest amount at between 5- 10% , 45- 54 is the second lowest about  at 10% therefore there is less financial sense to target anything to that age group.  The downside of this information is that it’s from 2014, so it might be considered outdated.

Decided to look at the different age ratings, what age can watch what  age rating and what makes it that age rating.

In conclusion: Through the British board of film classification.  12A, PG, U everyone can watch and not denied entry to watch.

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In conclusion: R18 is porn and the least amount of people are going to watch it. Going to avoid coming up with content that reaches this age certificate.

References
bbfc. (2014). age rating you trust. [online] Available at: http://www.bbfc.co.uk/sites/default/files/attachments/BBFC%20Classification%20Guidelines%202014.pdf [Accessed 9 Jun. 2017].

Cardiff.premierecinemas.co.uk. (n.d.). Premiere Cinemas Cardiff. [online] Available at: http://cardiff.premierecinemas.co.uk/PremiereCinemasCardiff.dll/Page?PageID=2 [Accessed 9 Jun. 2017].

Cinema audience distribution in the United Kingdom (UK) as of 2014, a. (2017). Age and gender profile of the UK cinema audience | Statistic. [online] Statista. Available at: https://www.statista.com/statistics/296240/age-and-gender-of-the-cinema-audience-uk/ [Accessed 9 Jun. 2017].

Mail Online. (2015). Average age of UK mother is 34 as number of babies born falls to seven-year low. [online] Available at: http://www.dailymail.co.uk/health/article-2968560/Average-age-UK-mother-34-number-babies-born-falls-seven-year-low.html [Accessed 9 Jun. 2017].

Most popular movie genres in North America from 1995 to 2017, t. (2017). Movie genres by box office revenue in North America 2017 | Statistic. [online] Statista. Available at: https://www.statista.com/statistics/188658/movie-genres-in-north-america-by-box-office-revenue-since-1995/ [Accessed 9 Jun. 2017].

Most successful films of all time in the United Kingdom (UK) as of February 2016, b. (n.d.). UK – most successful films of all time | Statistic. [online] Statista. Available at: https://www.statista.com/statistics/268616/most-successful-films-of-all-time-in-the-uk/ [Accessed 9 Jun. 2017].

Mpaa.org. (n.d.). Cite a Website – Cite This For Me. [online] Available at: http://www.mpaa.org/film-ratings/ [Accessed 9 Jun. 2017].

The Hollywood Reporter. (2016). Mr. Robot (USA) – Ryan Reynolds on a Bear Rug, Milo Ventimiglia’s Butt and Hollywood’s 10 Best Marketing Campaigns of 2016. [online] Available at: http://www.hollywoodreporter.com/lists/10-best-marketing-campaigns-movies-939307/item/mr-robot-usa-best-marketing-939337 [Accessed 9 Jun. 2017].

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